01232023 LOOKBOOK


[11012022 BAYVIEW,MILWAUKEE] 

THIS SHOOT WAS OUR FIRST OFFICIAL SHOOT OF 01232023 UNBBRAINWASH

MODELED BYY: MARCO. KERRY, AND SINNFADEZ

 

 

[11082022 EAST SIDE MILWAUKEE]

MODELED BY KERRY AND LOST GENS

THIS SHOOT WAS A LAST MINUTE SHOOT AT KERRY'S [K'S] HOUSE. WE WE'RE JUST FUCKIN' AROUND AND SAID FUCK IT

WE SHOT THE PICTURES IN K'S ROOM USING A APP WHERE HE SET HIS CAMERA UP AND USED HIS PHONE TO SEE WHAT THE CAM WAS SEEING AND TO TELL THE CAM TO TAKE THE PICTURE

 

THE HEADSHOTS BELOW ARE ONE OF OUR FAVORITE SHOTS FROM THIS SHOOT. THESE PICTURES WE'RE VERY HOME MADE. WHOEVER WAS HOLDING THE CAMERA HAD TO HOLD UP A HOUSE LAMP IN A WEIRD POSITION TO GET THE RIGHT LIGHTING FOR THE HEADSHOTS 

 

THE SHOTS BELOW WE'RE OF KERRY LAYERED UP IN LOST GENS BECAUSE WHY NOT

 

Y'ALL GOTTA STOP SLEEPING ON LOST GENS

 

 

 

[11142022 BAYVIEW,MILWAUKEE]

THIS DROP IS OUR FIRST TIME DESIGNING WOMENS THIS IS OUR FIRST PHOTOSHOOT EVER WITH WOMEN

WE TOLD THE MODELS TO DO WHAT THEY WOULD DO IF THIS WAS A PHOTOSHOOT OF JUST THEM AND THEIR FRIENDS BECAUSE WE WANT THEIR LOOK

MODELED BYY: NOEMI, BROOKE, AND MONTSE

 

MOST OF MONTSE'S SOLO SHOTS WE'RE FREESTYLED WE TOLD HER TO DO WHAT SHE WOULD DO AND SHEE DID ITT

LAYING THESE BAGS ON THE FLOOR WE'RE THE GIRLS IDEA

 

[11152022 MILWAUKEE,WI]

MODELED BYY KERRY AND LOST GENS

NOTHING TO SOMETHING [A SHOOT SHOWING THE LOST GENS PROCESS OF A BLANK TO A PIECE]\

WE SHOT THESE BEHIND THE SCENE PICS IN THE LOST GENS STUDIO

THE VIDEO IS ARCHIVED FOR NOW, BUT THE PICS ARE FIRE

 

 

 

 

 

[12202022 MILWAUKEE,WI KERRYYS HOUSE]

TRY EXPLAINING THIS CANVASbyyLOSTGENS

THIS SHOOT HAD A LOT OF BACKGROUND WORK TO IT AS WELL. THOSE WHO FOLLOW OUR INSTAGRAM [@BYYLOSTGENS] SAW A COUPLE VIDEOS OF US SPRAYING BIG CANVAS' [BED SHEETS] OUTSIDE. THESE CANVAS' WE'RE HINTS AT THE LOST GENS 01232023 UNBBRAINWASH DROP DATE. THESE CANVAS' WE'RE USED AS THE BACKGROUNDS FOR THIS SHOOT

SHOT BY K [SHATTERED MAG]

 

 

 

 

 

 

 

 

 

 

 

 

 

[12242022 MILWAUKEE,WI LOSTGENSTUDIO]

THESE SHOTS ARE BEHIND THE SCENES SHOTS OF THE FIRST LOSTGENS YOUTUBE VIDEO [@byyLOSTGENS]

LOSTGENS SINNFADEZ 

WE DESIGNED A CAPE FOR SINNFADEZ, SHOT FOOTAGE OF SINNFADEZ GIVING SOMEONE A HAIRCUT IN THE FULL LOST GENS 01232023 FIT AS LOST GENS SPRAYED/ANNOUNCED THE NAME OF THE DROP [UNBBRAINWASH] 

IT TOOK FOUR ARTIST IN A VERY SMALL STUDIO ROOM TO TURN NOTHING TO SOMETHING.

THERE ARE ALSO THREE DIFFERENT LOOKS TO THESE PICTURES [PAYATTENNTION]

 

[THIS IS THE CAPE]

SINNFADES PROD.byyLOSTGENS

 

 

 

 

 

[SHEBOYGAN,WISCONSIN]

MODELED BYY MAXWELL SCHMITZ

THIS SHOOT WAS FOR US TO RECORD A VIDEO TO EXPLAIN THE DROP. WE DROVE A HOUR AWAY FOR THIS SHOOT AND WHEN WE GOT THERE I[LINO] LEFT THE MAIN REASON WE DROVE UP THERE WHICH WAS A CANVAS I WAS SUPPOSED TO SPRAY ON THE CANVAS.

IT WAS COLD AS F++K, BUT WE SAID FUCK IT LETS GET A FIRE SHOOT IN

 

 

 

 

 

 

THANK YOU TO EVERYONE THAT HELPED US TURN NOTHING TO SOMETHING